In this developer spotlight, we explore how the team behind UG integrated LIV Creator Kit and made user-generated content their top priority—a strategy that helped them achieve a remarkable milestone.
Making History on Meta Quest
UG recently became the number 1 most-reviewed Meta app of all time. It's a milestone that speaks volumes about their community engagement and the connection they've built with players.
For a game to generate that level of community response, something special has to be happening beyond just great gameplay. Part of that magic? Giving creators the tools they need to share their experiences.
Download UG: Available on Meta Quest Store
Creators at the Center
When asked what motivated the team to add LIV Creator Kit, their answer was immediate: "Creators!"
"Being able to give creators the tools they want and in many cases, need, in order to create content, is a great way to stay connected with creators themselves," the UG team explained. "We also see in real-time what community feedback is like just from seeing certain videos posted, especially popular ones."
This approach treats content creators not as an afterthought, but as core partners in the game's evolution. By watching what content resonates with audiences, the team gets direct insight into what players love most about their game.
UGC as Top Priority
For many games, user-generated content is a nice-to-have feature. For UG, it's something entirely different.
"It's one of the highest priorities, if not THE highest priority," the team shared. "UGC is such an incredible win-win in terms of simple outreach, but also direct community engagement and the ability to work directly with creators and participate with them in the content creation process."
But beyond the strategic benefits, there's something more human happening: "Watching their videos is the highlight of the day for our whole team."
This genuine enthusiasm for player content creates a feedback loop where creators feel valued, the development team stays connected to their community, and players see their favorite game continuously evolving based on what resonates.
Ready to make content creation central to your game's strategy? Visit dev.liv.tv to see how LCK can help you build deeper connections with your creator community.
Implementation: Smooth and Straightforward
One of the consistent themes across LCK integrations is how seamlessly the process goes, and UG's experience was no exception.
"No, things were pretty smooth," the team confirmed when asked about technical challenges.
The implementation didn't derail their development timeline either. "We obviously set aside some dev resources to implement, test, etc but everything went great," they noted.
The New Standard
The UG team's advice for other developers considering LCK integration is direct: "In-game recording tools are becoming the standard, and greatly increase the amount of people who will create videos for your game. It's 100% worth it."
Players increasingly expect the ability to capture and share their experiences, and games that provide these tools see significantly higher content creation rates.
When content creation is frictionless, more players become creators. When more players become creators, organic reach expands exponentially.
Lessons from the Top:
UG's journey to becoming Meta's most-reviewed app offers several lessons:
- Put creators first - Treat content creation tools as core features, not add-ons
- Use content as feedback - Player videos reveal what resonates with your community in real-time
- Make UGC a priority - Direct creator engagement drives community connection
- Trust the process - LCK integration is straightforward when you allocate proper resources
- Embrace the standard - In-game recording is becoming expected, not exceptional
What makes UG's story compelling isn't just the technical integration—it's the philosophy behind it. By making user-generated content their highest priority and genuinely enjoying the content their community creates, they've built something rare: a community that feels seen, valued, and excited to participate.
The result? The most-reviewed app on Meta Quest and a development team that looks forward to seeing what their players create every single day.
Ready to Put Creators First?
UG's success demonstrates that when you make content creation a top priority, the community responds in extraordinary ways.
For Developers: Visit dev.liv.tv to get started with LCK.
For Content Creators: Playing UG or other LCK-enabled games? Tag us on social media—we love seeing what you create!
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